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Beauty Thieves Arrested, Connected to String of Northern California Thefts

Erika Towne

Santa Clara County deputies have arrested two people & are looking for a third connected to a string of retail thefts across Northern California.

They’re calling it “Ulta Thefts … Ultimate Arrests.” The Santa Clara County Sheriff’s Department has arrested two people tied to a string of beauty product thefts in the South Bay and deputies are looking for a third suspect.

Deputies say the trio stole from multiple Ulta Beauty stores, including ones in Sunnyvale and Cupertino.

According to a social media post by the Santa Clara County Sheriff’s Office, the alleged thieves stole more than $45,000 worth of beauty products from Ulta Beauty stores in San Jose, Cupertino, Sunnyvale and Campbell.

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The Sheriff’s Office arrested 25-year-old Nicholas Beltran and 19-year-old Maria Figueroa in San Jose. Beltran has a previous burglary conviction.

Both are charged with grand theft and organized retail theft. Deputies have not said who the third suspect in this retail theft ring is.

Investigators believe the trio struck Target and Home Depot stores across Northern California in addition to the beauty store thefts. The suspects are allegedly connected to thefts from Placer County to Monterey County and the counties in between.

Deputies recovered some of the stolen goods when they searched a home in San Jose connected to the suspects. Investigators reportedly found ecstasy powder and pills, drug paraphernalia, digital scales, stolen sunglasses and clothing, and $1,500 in cash.

In 2025, several new laws went into effect in California, giving law enforcement better legal tools to prosecute and hold thieves accountable for retail theft, including a law that created a new crime punishable with up to three years in prison for people in possession of more than $950 worth of stolen goods with the intent to sell, exchange or return the goods.

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1 comment

1 thought on “Beauty Thieves Arrested, Connected to String of Northern California Thefts”

  1. Guilty actually part of narcotics ring also “Homeless” Nicholas many. Prior arrest for theft hist robbing wholesalers stores, forgottenmerchandise serial numbers. Going to tracked online what sites did they use? Selling items many of guilty whom purchase actually didn’t trust them informed the police. Cameras located in around the areas Nicholas clever, using equipment to detached cameras. Social bigotry in Bay Area” mention cultural diversity opposite eludes social bigotry! Nicolas yeah, White guy if society chose to use statistics was allowed to use. His status to robberies urban areas this not bias the truth! Stealing areas were if Black become indifferent mention due aloof attitude. Bigotry in Bay area only certain few commit crimes, Nicholas ring. They mobile going to surround areas targeted many different elements for merchandise. Using false business accounts tracking inventory there guilty! Silicon Valley needs to address rampant crime stop using color majority internal theft. Persons or behavioral patterns as Nicholas! Shall the crimes cease with there arrest, no going to continue! False trust of Silicon Valley Nicholas gotten away, so long because false social trust media were did stash the merchandise? Whom informed the police someone whom detested him!

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