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10th Anniversary Sevathon Run, Walk and Yoga August 19 Promises to Be Best Ever

Almost two thousand people have already signed up to run, walk and do yoga en masse at Sevathon 2018, an annual fundraiser supporting about 75 local and global humanitarian causes.

Sevathon 2018 — “seva” is a Sanskrit word meaning “service” —  takes place at Arena Green East, 349 W. St. John St., San Jose, on Aug. 19 from 6:30 a.m. to 1 p.m.

Sevathon, celebrating its 10th anniversary this year, is an initiative of the India Community Center (ICC) in Milpitas to bring non-profits together to raise funds and awareness for their causes. It provides the platform, the marketing and the support.

SPONSORED
Kaiser Permanente

All nonprofits need to do is ask supporters to register. All the funds raised by Sevathon participants go to the nonprofit of their choice.

On-site registration begins at 6:30 a.m., and festivities open with a dhol (drum) and torch ceremony. The 13.1-mile half marathon starts at 7 a.m., the yogathon at 7:15 a.m., the 10 K at 7:40 a.m. and the 5K at 8 a.m. The welcoming address begins at 9 a.m., followed by an awards ceremony and on-stage entertainment. The full event schedule is on the website.

Participating local and global nonprofits support a spectrum of humanitarian needs, from health and wellness, to education and women’s issues such as domestic violence, to homelessness and immigration issues. Each nonprofit will have an information booth at Arena Green East to answer questions about its cause.

Sevathon is about building community as well as fundraising. Activities at Arena Green East include live on-stage entertainment, flash mobs, DJ music, arts and crafts and face painting for kids, a yogathon and danceathon.

“In our 10th year we will take this event to newer heights,” said ICC CEO Raj Desai. “The planning has begun with great excitement and [there are] big plans to create one of the best Sevathons ever. This year it will feature a food fest, music fest, fitness and dance performances, games, and much more. It will be an event with something for everyone.”

Founded in 2003, the ICC (www.indiacc.org), now with a 38,000-square-foot Milpitas facility, is the largest Indian-American community center in North America. Its founders set promoting brotherhood and fraternity in their adopted country as one of their goals. Uniting the diverse community and incorporating community service are two essential pillars of the ICC. Its mantra is “Unite Serve Celebrate.”

“Volunteer-Volunteer-Volunteer…it’s a great way to build relationship, and a great way to a better community,’ said Harbir Kaur Bhatia, Sevathon 2018 Marketing Chair and City of Santa Clara Cultural Commissioner.

To register for Sevathon ahead of time visit www.iccsevathon.org.

SPONSORED
Kaiser Permanente

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